Movie theaters in Montgomery County, Maryland, are allowed to reopen at 25% capacity, but one stipulation of reopening deals a big blow to their bottom line: The county has said theaters cannot serve food and drinks to moviegoers. That’s frustrating for theater owners, because they make most of their money from concession sales, said Doug Murdoch, Executive Director of the National Association of Theatre Owners, which covers 10 movie theaters in the county. Film studios, he said, receive most of the money that comes from ticket sales. It’s popcorn and sodas that allow theaters to stay open.
Movie theaters ‘baffled’ by refreshment restrictions in Montgomery Co.
March 29, 2021