Columbia email delivery firm SparkPost has announced its second acquisition of the year, weeks after disclosing it will be acquired itself for $600 million. SparkPost has bought Taxi for Email, a London-based email design platform, for an undisclosed sum. The deal will allow SparkPost, which delivers about 40% of the world’s commercial email, to offer its customers the ability to better plan, execute and optimize their email marketing campaigns.
Soon-to-be-acquired SparkPost acquires London-based email tech firm
May 21, 2021