‘We put the nose to the grindstone’: How this ad agency got back on track in 2021

GKV lost almost a third of its business in 2020 but the advertising firm has been able to get growing again by shifting its strategy to do more work with fast-growing consumer packaged goods companies. Like other ad agencies, Baltimore-based GKV’s revenue took a hit as companies slashed their marketing budgets in the early stages of the Covid-19 pandemic.