Inside Under Armour’s innovation labs
Inside Under Armour Inc.’s new headquarters lies a bank vault-like door leading to a chamber full of futuristic machines that can adjust temperature and moisture levels to simulate any environment on Earth. The chamber is used to put Under Armour’s latest products through the gauntlet, allowing the company to test how its new fleece material, called the Unstoppable Fleece, could handle temperatures as hot as the Sahara Desert’s.